diff --git a/kibicara/platforms/email/bot.py b/kibicara/platforms/email/bot.py
index 052031c..ec65def 100644
--- a/kibicara/platforms/email/bot.py
+++ b/kibicara/platforms/email/bot.py
@@ -3,11 +3,11 @@
 # SPDX-License-Identifier: 0BSD
 
 from kibicara.platforms.email.model import EmailRecipients, Email
+from kibicara.model import Hood
 from kibicara.platformapi import Censor, Spawner, Message
-from logging import getLogger
 from kibicara.email import send_email
-
-logger = getLogger(__name__)
+from kibicara.config import config
+import jwt
 
 
 class EmailBot(Censor):
@@ -18,9 +18,20 @@ class EmailBot(Censor):
 
     async def run(self):
         while True:
+            hood_name = await Hood.objects.get(id=self.model.hood).name
             message = await self.receive()
-            for recipient in EmailRecipients(hood=self.hood):
-                send_email(recipient.email, "Kibicara " + self.hood, body=message.text)
+            for recipient in EmailRecipients(hood=self.model.hood):
+                json = {
+                    'email': recipient.email,
+                    'hood': self.model.hood,
+                }
+                token = jwt.encode(json, self.model.secret).decode('ascii')
+                unsubscribe_link = config['root_url'] + 'api/email/unsubscribe/' + token
+                message.text += (
+                    "\n\n--\nIf you want to stop receiving these mails, "
+                    "follow this link: " + unsubscribe_link
+                )
+                send_email(recipient.email, "Kibicara " + hood_name, body=message.text)
 
 
 spawner = Spawner(Email, EmailBot)
diff --git a/kibicara/platforms/email/webapi.py b/kibicara/platforms/email/webapi.py
index 97ad01a..0f0ad9a 100644
--- a/kibicara/platforms/email/webapi.py
+++ b/kibicara/platforms/email/webapi.py
@@ -96,6 +96,10 @@ async def email_recipient_confirm(token):
 
 
 # delete EmailRecipient
+@router.get('/unsubscribe/{token}', status_code=status.HTTP_200_OK)
+async def email_recipient_unsubscribe(token):
+    json = jwt.decode(token)
+    await EmailRecipients.objects.delete_many(hood=json['hood'], email=json['email'])
 
 
 @router.post('/messages/')