ticketfrei/promotion/campaign.md

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Markdown

# Campaign to build a local community around ticketfrei
## Target groups
Students: usually already have a ticket, but may be solidaric
* especially design university
Leftist scene
* Flyers in alternative centers
* Graffitis in alternative neighbourhoods
Schools:
* especially trade schools
Nightlife
* Spread flyers in bars and nightclubs
Fare Dodger
* ppl in the queue of the Service Center
## Material
Logo + Header Picture
Sticker
Flyer
* 1 Flyer in high-polish VAG-Layout
* 1 Flyer in DIY-Anarcho-Style
Graffiti stencils
## Video
2-3 Minutes explaining video with Anonymous-Mask und cryptical language
* Have fun with a greenscreen - a mask, floating through a populated subway
Short video how to set up your own Ticketfrei bot
## Talk in alternative centers
talk, maybe 15 minutes
* How does the bot work?
* Why is this politically relevant, what is sousveillance?
* What is Ticketfreier ÖPNV & why is it good for everyone?